Category Archives: Interview

Podcast + Guest Article: The Idea-Monger: No Genius Required by Mark Changizi

The Vision Revolution by Mark Changizi. ©2010 BenBella Books, all rights reserved

Dr. Mark Changizi, a cognitive science researcher, and professor at Rensselaer Polytechnic Institute, is one of the most exciting rising stars of science writing and the neurobiology of popular culture phenomena. His latest book, The Vision Revolution, expounds on the evolution and nuances of the human eye—a meticulously designed, highly precise technological marvel that allows us to have superhuman powers. You heard me right; superhuman! X-ray vision, color telepathy, spirit reading, and even seeing into the future. Dr. Changizi spoke about these ideas, and how they might be applied to everything from sports stars with great hand-eye coordination to modern reading and typeface design with us in ScriptPhD.com’s inaugural audio podcast. He also provides an exclusive teaser for his next book with a guest post on the surprising mindset that makes for creative people. Read Dr. Changizi’s guest post and listen to the podcast under the “continue reading” cut.

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‘From Eternity to Here’ with Physicist Sean Carroll

Physicist Sean Carroll's new book "From Eternity to Here." ©2010 Dutton Books, all rights reserved.

What is time? How does it work? Why is it immutably unidirectional (moving from the past and towards the future)? And most importantly, why does time exist at all? These are among the preeminent metaphysical questions to date for scientists and laypeople alike. Using the principles of entropy and universe expansion since the Big Bang, cosmologist Sean Carroll (recently profiled in the New York Times) hypothesizes about the arrow of time in a brilliant new book From Eternity to Here: The Quest for the Ultimate Theory of Time. In addition to reviewing the book, ScriptPhD.com’s in-house physics and astronomy guru, Stephen Compson, had an extraordinary opportunity to sit down with Dr. Carroll in his physics lab at Caltech University. In a stunningly in-depth, rich interview, they explored everything from the creation of our universe, to entropy, the time-space continuum, how physics and film intersect, and why the principles in Dr. Carroll’s book are important and topical for the general public to grasp. It’s rare to see this wide-ranging of a discussion on popular physics from such an authoritative researcher, so sit back, enjoy and click “continue reading” for more.
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Interview: Digital Footprints of Modern Advertising and Media

Who among us has not computerized our bills, thinking that reducing paper consumption was more Earth-friendly? Or increased accomplishing anything and everything by email that used to be done by snail mail? On a larger scale, media and advertising (and to some degree entertainment) has had the same idea, moving away from traditional print to digital delivery models. At the Sustainable Media Climate Symposium in Manhattan last December, Don Carli spoke about the new and somewhat controversial concept of ‘Tree Washing’ within the advertising and media industries, specifically the notion that modern technology use and methodologies leave a larger carbon footprint than the traditional paper industry:

The video, and idea, caught ScriptPhD.com’s attention in a big way. Mr. Carli, the director of the Institute for Sustainable Communications, has hypothesized extensively about whether digital media is worse for the environment, including a recent white paper about the guilt that this new dilemma has incurred in consumers. Eager to learn more, ScriptPhD.com sat down with Mr. Carli to discuss the technology and environmental challenges presented by modern media and advertising conduits, how technologists and creatives can work in concert with environmental and watchdog organizations to mitigate these challenges as technology continues to evolve in our lives, and why it’s in businesses’ and brands’ best interests to compact carbon footprints. For our complete interview, please click “continue reading.”
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Earth Week INTERVIEW: ‘Tapped’ Director/Producer Stephanie Soechtig

Tapped poster and logos ©AtlasFilms, all rights reserved.

Back in March, we reviewed the stirring documentary Tapped, which chronicles the harmful environmental and health impact of our bottled water addiction. Since our World Water Day 2010 coverage, the filmmakers have embarked on an ambitious “Get Off The Bottle” 30 city, 30 day bus tour, set to conclude on April 22, Earth Day. Tapped director and producer Stephanie Soechtig took time out from the tour to talk to ScriptPhD.com about the tour, their efforts to educate people about bottled water, how the film’s release has impacted her, her wishes for changes in the advertising and marketing of bottled water, and things we can all do to make that happen. Day 2 of our Earth Week coverage continues on the theme of how valuable water is to our environment. For our interview with Stephanie, please click “continue reading.”

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INTERVIEW: Breaking Bad Creator/Executive Producer Vince Gilligan

Breaking Bad images and logo ©AMC Television and Sony Pictures, all rights reserved.

Last year around this time, ScriptPhD.com posted Breaking Bad, Chemistry Good, an in-depth article about AMC’s breakout hit Breaking Bad, and its stunningly accurate science content. Walter White, the show’s anti-hero, is a cancer-stricken high school chemistry teacher who starts cooking and dealing methamphetamine for financial security. In our article, we highlighted several clever uses of chemistry throughout the show’s run that not only integrated brilliantly into the plot but had realistic real-world applications as well. What a difference a year makes! Last week, Editor Jovana Grbić sat down with Breaking Bad‘s delightful Creator and Executive Producer Vince Gilligan to talk about the show’s origins, the science, and some behind-the-scenes secrets that will surprise even dedicated fans. We hope you enjoy reading our interview as much as we enjoyed chatting with him. The secrets of Breaking Bad, under the “continued reading” cut.

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PROFILE: Popular Science's Theo Gray

The Elements, a hardcover book of photography for every element in the periodic table. ©2009 Black Dog and Leventhal Publishing.

He is one of the most popular and explosive (sometimes literally!) science columnists of our day. Since 2005, he has written the Popular Science blog Gray Matter. He has been willing to try virtually any chemistry experiment known to man, all in the interest of proving a theory and educating (and entertaining) a fortunate lay audience. He has created the most widely acclaimed periodic table ever, which has been replicated into posters, an actual table, playing cards, and now, a gorgeous full-color hardcover book. Who is this mad scientist I am referring to? Why, Theodore Gray, of course! For Day 3 of Science Week, ScriptPhD.com is thrilled to review his new book The Elements, an equal parts homage to chemistry and photography. Editor Jovana Grbić sat down with Theo in a candid, in-depth interview about his books, his favorite elements, and the responsibility science writers have to informing the public. More more content, please click “continue reading.”
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INTERVIEW: Engineering Professor and Caprica Science Consultant Malcolm MacIver

ScriptPhD.com is extraordinarily proud to present our first ever Science Week! Collaborating with the talented writers over at CC2K: The Nexus of Pop Culture and Fandom, we have worked hard to bring you a week’s worth of interviews, reviews, discussion, sci-fi and even science policy. We kick things of in style with a conversation with Professor Malcolm MacIver, a robotics engineer and science consultant on the SyFy Channel hit Caprica. While we have had a number of posts covering Caprica, including a recent interview with executive producer Jane Espenson, to date, no site has interviewed the man that gives her writing team the information they need to bring artificial Cylon intelligence to life. For our exclusive interview, and Dr. MacIver’s thoughts on Cylons, smart

robotics, and the challenges of future engineering, please click “continue reading.”
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REVIEW: Hubble IMAX—Editor’s Selection

Hubble 3D IMAX poster ©2010 Warner Brothers Pictures, all rights reserved.

The Hubble Space Telescope is the world’s first observatory that actually orbits—you guessed it—through outer space. Over the last decade, Hubble has captured some of the deepest and most detailed images of our universe. All those recent headlines about exoplanets: those discoveries come from Hubble. Scientists viewing pictures of light projected from stars over 13 billion years ago (almost at the origin of the universe): that’s Hubble, too. Hubble 3D documents the 2009 mission by the crew of the Shuttle Atlantis to make vital repairs to one of mankind’s most expensive, and significant, science projects. There would be no second chances. If the mission had failed, Hubble would be just another piece of junk orbiting above the earth, like my Direct TV satellite and Elvis’s body. The tension is real, the suspense extraordinary, and the imagery? Out of this world. And fortunately for terrestrial audiences, the entire mission was captured by the crew and director Toni Myers on some of the most breathtaking, brave film ever recorded. We are proud to make Hubble 3D an official ScriptPhD.com Editor’s Selection.
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Discovering LIFE on Planet Earth—Editor’s Selection

LIFE logo ©2010 Discovery Channel/BBC, all rights reserved.

In 2006, The Discovery Channel, in partnership with the BBC, premiered the 11-part Planet Earth, the most expensive natural history mini-series ever filmed, and the first in high definition. It gave viewers a sweeping, intimate overview of the Earth’s diverse natural habitats. Yet long before Planet Earth premiered, plans were already underway for its follow-up opus, LIFE, which would focus on the animals, insects, and creatures that call those habitats home. The result, four years in the making, is historic television—never-before-recorded mating rituals, survival scenes, and brutal savagery. For the naturalist and the nature-lover, LIFE will, quite simply, change your view of life. After the “continue reading” cut, we preview the first few episodes and offer a rare candid interview with executive producer Mike Gunton. We are proud to make LIFE on Discovery Channel an official ScriptPhD.com Editor’s Selection.
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Video: ScriptPhD Interviews the Science Advisor of ‘Fringe’

Fringe images ©2008 FOX Broadcasting Corporation, all rights reserved.

ScriptPhD.com’s coverage of Comic-Con 2009 included an interesting panel entitled Mad Science: The Science Behind Science Fiction, which consisted of a panel of top science fiction shows Eureka, Battlestar Galactica, Eureka, Caprica and Fringe. There, we met Dr. Ricardo Gil da Costa, a neurobiologist who is one of the official science advisors to the writers of Fringe. We recently had the opportunity to visit Dr. Gil da Costa on location in his laboratory at the Salk Institute for Biological Studies in San Diego, CA. We sat down to talk about his science, what it’s like to be “on-call” for one of the biggest hit shows on television, how the writers use his knowledge and integrate it into the show, and more broadly, how creatives in the entertainment industry can best utilize the skills of research scientists as they integrate more sophisticated material into their scripts. Watch the full video below.
Continue reading Video: ScriptPhD Interviews the Science Advisor of ‘Fringe’