In 2011, a cognitive supercomputing system developed at IBM named “Watson” was pitted against, and subsequently defeated, two of the most successful Jeopardy! game-show contestants of all time. A project five years in the making, Watson was initially developed as a “Grand Challenge” successor to Deep Blue, the machine that beat Gary Kasparov at chess, and was a prototype for DeepQA, a question/answer natural language analysis architecture. Since his Jeopardy! triumph, however, Watson has been successfully applied towards improving health care, oncology, business applications and soon enough… even education. At the same time that IBM has been expanding Watson’s cognitive computing abilities, they’ve also been brilliantly marketing him to the general public through a series of traditional and interactive ads.
Front entrance of LA-based Lab Launch scientific incubator hub.
The current scientific landscape can best be thought of as a transitional one. With the proliferation of scientific innovation and the role that technology plays in our lives, along with the demand for more of these breakthroughs, comes the simultaneous challenge of balancing affordable lab space, funding and opportunity for young investigators and inventors to shape their companies and test novel projects. Los Angeles science incubator Lab Launch is trying to simplify the process through a revolutionary, not-for-profit approach that serves as a proof of concept for an eventual interconnected network of “discovery hubs”. Founder Llewelyn Cox sits down with ScriptPhD for an insightful podcast that assesses the current scientific climate, the backdrop that catalyzed Lab Launch, and why alternatives to traditional avenues of research are critical for fueling the 21st Century economy. Continue reading Podcast: Disrupting Incubator Innovation With “Lab Launch”→
Space exploration is enjoying its greatest popularity revival since the Cold War, both in entertainment and the realm of human imagination. Thanks in large part to blockbusters like Gravity, The Martian and Interstellar, not to mention privatized innovation from companies like SpaceX, and fascination with inter-galactic colonization has never been more trenchant. Despite the brimming enthusiasm, there hasn’t been a film or TV series that has tackled the subject matter in a nuanced way. Until now. The Expanse, ambitiously and faithfully adapted by SyFy Channel from the best-selling sci-fi book series, is the best space epic series since Battlestar Galactica. It embraces similar complex, grandiose and ethically woven storylines of human survival and morality amidst inevitable technological advancement. Below, a full ScriptPhD review and in-depth podcast with The Expanse showrunner Naren Shankar. Continue reading Podcast: “The Expanse” of Sci-Fi Colonization→
Dr. Kevin Grazier has made a career of studying intergalactic planetary formation, and, over the last few years, helping Hollywood writers integrate physics smartly into storylines for popular TV shows like Battlestar Galactica, Eureka, Defiance and the blockbuster film Gravity. His latest book, Hollyweird Science: From Quantum Quirks to the Multiverse traverses delightfully through the science-entertainment duality as it first breaks down the portrayal of science in movies and television, grounding the audience in screenplay lexicon, then elucidates a panoply of physics and astronomy principles through the lens of storylines, superpowers and sci-fi magic. With the help of notable science journalist Stephen Cass, Hollyweird Science is accessible to the layperson sci-fi fan wishing to learn more about science, a professional scientist wanting to apply their knowledge to higher-order examples from TV and film or Hollywood writers and producers of future science-based materials. From case studies, to in-depth interviews to breaking down the Universe and its phenomena one superhero and far-away galaxy at a time, this first volume of an eventual trilogy is the essential foundation towards understanding how science is integrated into a story and ensuring that future TV shows and movies do so more accurately than ever before. Full ScriptPhD review and podcast with author and science advisor Dr. Grazier below. Continue reading Podcast: “Hollyweird Science” and the Quantum Quirks of Entertainment→
In April of 2010, the California Science Center added a 45,000 square foot permanent exhibit called ‘Ecosystems,’ nearly doubling the size of the museum. Ten years in the making, at a cost of $165 million, ‘Ecosystems’ manages to impress visually and scholastically. ScriptPhD.com recently got a private tour and in-depth guide of the ambitious exhibit and didactic tool. Afterwards, we had the opportunity to sit down with the man that conceptualized ‘Ecosystems’ and curator of ecology at the California Science Center — Dr. Chuck Kopczak. An avid geologist, and devoted to the promulgation of quality science education, Dr. Chuck graciously sat down with us for an in-depth conversation about ‘Ecosystems,’ the future of science education, and energizing environmental causes through science. Our full tour and podcast, under the “continue reading” cut. Continue reading Podcast: Designing California Science Center’s ‘Ecosystems’ Exhibit→
So ya wanna work in showbiz, eh kid, but all you’ve got is an astrophysics degree and the glint of stars in your eyes? Even five years ago, such a notion would have been unthinkable. Not only has sci-fi traditionally been regarded as a niche segment across all media markets, research into scientific accuracy and integrity, let alone in-house science advisors, were nonexistent. Today, with science content proliferating every year in mainstream film and television, and with sci-fi movies grossing better than ever at the box office (two of the biggest hits of the last six months were Inception and TRON: Legacy), careers for scientists in entertainment are more sought out than ever. ScriptPhD.com Editor/Creative Director Jovana J. Grbić and Jet Propulsion Laboratory scientist/renowned television science advisor Kevin Grazier recently spoke at an Emory University career panel geared towards aspiring science advisors and consultants. We kick-start 2011 with podcasts of both talks. We hope you find inspiration, ideas, and that this year is one of immense success for all of our readers, collaborators and clients. Continue reading PODCAST: Science Careers in Entertainment→
One of the most captivating books of 2010 was not a gory science-fiction thriller or a gripping end-of-the world page-turner, though its subject matter is equally engrossing and out of the ordinary. It is about somewhat crazy people doing crazy things as seen through the lenses of the man that has been treating them for decades. The Naked Lady Who Stood On Her Head is the first psych ward memoir, a tale of a curious doctor/scientist and his most extreme, bizarre, and sometimes touching cases from the nation’s most prestigious neurology centers and universities. Included in ScriptPhD.com’s review is a podcast interview with Dr. Small, as well as the opportunity to win a free autographed copy of his book. Our end-of-the year science library pick is under the “continue reading” cut.
“I think we’re living through the greatest age of discovery our civilization has ever known,” declares British physics superstar Professor Brian Cox as a preamble for each episode of The Science Channel’s BBC import Wonders of the Solar System. Episode by episode, Dr. Cox deconstructs our wondrous Universe one focus at a time—the Sun, the Big Bang, life on other planets. But he does something even more important. He infuses his own obvious enthusiasm and passion for his field in each experiment and factoid. As a viewer, you can’t helped but be absorbed in the intergalactic vortex of knowledge. The timing of this mini-series and emergence of Cox’s exuberant personality could not be better. Funding for NASA missions has been cut dramatically, with an ongoing re-evaluation the role space exploration should play in the national budget and science ambition. American viewers should get used to Cox as a modern-day Carl Sagan, because his star is rising fast. ScriptPhD.com was extraordinarily fortunate to sit down with Dr. Cox in Los Angeles for a one-on-one podcast about the show, the current state of space exploration, and what is possible to achieve experimentally if we only try. My conversation with the inspirational, eloquent and brilliant Brian Cox, along with our review of Wonders of the Universe, under the “continue reading” cut. Continue reading PODCAST: Professor Brian Cox and the ‘Wonders of the Solar System’→
Dr. Mark Changizi, a cognitive science researcher, and professor at Rensselaer Polytechnic Institute, is one of the most exciting rising stars of science writing and the neurobiology of popular culture phenomena. His latest book, The Vision Revolution, expounds on the evolution and nuances of the human eye—a meticulously designed, highly precise technological marvel that allows us to have superhuman powers. You heard me right; superhuman! X-ray vision, color telepathy, spirit reading, and even seeing into the future. Dr. Changizi spoke about these ideas, and how they might be applied to everything from sports stars with great hand-eye coordination to modern reading and typeface design with us in ScriptPhD.com’s inaugural audio podcast. He also provides an exclusive teaser for his next book with a guest post on the surprising mindset that makes for creative people. Read Dr. Changizi’s guest post and listen to the podcast under the “continue reading” cut.
